If you are looking for innovation at IBC, it will be extremely hard not to run into Tiledmedia.

Our ClearVR tiled streaming technology will be demonstrated at the booths of quite a few innovative companies in the VR360 ecosystem, all of them leaders in their market segment: Akamai, Ericsson, Harmonic, Viaccess-Orca and DTS (an Xperi Company). Furthermore, we will be announcing integration with NGCodec for encoding in the cloud, on Amazon EC2 FPGA Instances, which puts us on a path to shortly support Live VR360 services.

This is in line with Tiledmedia’s market approach: to offer our technology through integration with best-of-breed partners rather than doing everything end-to-end ourselves.

Please contact us at hi@tiledmedia.com to see our ClearVR technology in action.

Akamai Technologies – 5.B52

A good CDN with many points of presence is important for any VR service, but it is absolutely crucial for Tiled VR Streaming. Working together, Akamai and Tiledmedia have implemented optimizations in Akamai’s network and in Tiledmedia’s ClearVR networking stack, enabling extremely rapid switching in response to head motion in head-mounted gear, and in response to zooming & panning on flat screens (tablets and phones). When access network conditions are favorable, the switching is virtually unnoticeable, which is unique for this type of solution.

At IBC, we are showing on-demand content streaming from Akamai’s production CDN to GearVR and an Oculus Rift headsets. We will also show VR streaming to an Android tablet for “flat navigation”.

The joint work will be presented at the Conference as well, where David Sztykman of Akamai will join Tiledmedia’s CTO Ray van Brandenburg in delivering the paper “CDN optimization for VR streaming”  at the Session Solving OTT’s Achilles’ Heel: Scale

Ericsson – 1.D61

Together with VRIF members Sky and Ericsson, we will showcase a real application of Virtual Reality (360 video) synced with live sports. This will be an industry-first demonstration of VR (360 video) enhancing the viewing experience and deliver a truly immersive live TV event in the home.

Visitors to the Ericsson booth (Hall 1, D61) will have the opportunity to see what it’s like to be in the dugout when their favorite team scores a goal or at the wheel of a Formula 3 car when it makes that vital overtake, through untethered VR headsets and tablets, seamlessly synced with the main TV screen.

We will show premier sports footage including Premier League football provided by Sky and Formula 3 4K HDR footage provided by Ericsson, to illustrate different applications of how the technology can be used to complement a traditional broadcast view.

Together, Sky, Ericsson and Tiledmedia will show how the future consumer experience will change with the technology advances of VR (360 video) and how these technologies will truly make content come to life.

Harmonic – 1.B20

At the booth of our partner-from-day-one Harmonic, and working with Viaccess-Orca and Digital Immersion, we’ll show tiled streaming to an untethered head-mounted device (Gear VR) and a flat screen (Android tablet). Sit between the host and the guest in a talk show, watch a tennis match at the edge of a court, or go on stage while Blue Man Group performs!

Viaccess-Orca – 1.A51

As another long-time partner, Viaccess-Orca has integrated our ClearVR SDK in a number of products. Together, we will show two demos:

  • Viaccess-Orca’s completely revamped Virtual Arena app, a clean and attractive VR environment that lets users watch sports matches on a huge virtual screen. The Oculus/Android app allows these users to start fully immersive 360 views and supports social VR features.
  • An Oculus/Android app that integrates immersive video with equally immersive audio. Both audio and video are of the highest quality, and both can be represented and transported very efficiently. This complete package is supported on today’s VR devices; a joint offering with DTS – see below.

DTS – 15.MS10 and Novotel Suite

The demo involves integrating high quality VR video with great immersive audio, and it’s a joint effort with Viaccess-Orca, and we’ll show the same demo – see above.

Contact us at hi@tiledmedia.com !

Rotterdam, August 29, 2017 – Earlier this week, Tiledmedia joined the VR Industry Forum, VRIF, as an Associate Member. Tiledmedia supports the goals of VRIF: to establish an ecosystem of high-quality, interoperable VR experiences.

Tiledmedia’s CTO Ray van Brandenburg has already started to participate in the discussion on VRIF’s Guidelines, which are scheduled for publication during CES 2018. Representing TNO, Tiledmedia’s Rob Koenen is President of VRIF.

Tiledmedia CEO Frits Klok commented: “I am pleased that Tiledmedia, a TNO spin-off, can now participate in the discussions as well. We are committed to VRIF’s goals, and our hand-on experience puts Tiledmedia in an excellent position to make significant contributions towards achieving those goals. We believe that making VR a high-quality experience is crucial to the success of our ecosystem and that it will grow the market for our products and services. This made the decision to join an easy one”.

Tiledmedia has been selected as one of the Startups to pitch at IBC’s Start-up Forum. See the full line-up of Investors and Startups here.

We will also be present with joint demos at six (!) partner booths, all six, without exception, industry leaders in their field. The details will be revealed early next week. One of them will be our long-term partner Harmonic, who briefly alludes to our joint demo in this press release.

 

Harmonic’s VP of Video Strategy, Thierry Fautier, wrote an article for CED Magazine based on the work Tiledmedia and Harmonic have been doing together. Quoting Fautier:

“There are several key benefits of VR tiling technology that make it attractive for commercial services. First and foremost, it allows streaming of VR content at a very high quality, using realistic and affordable bitrates. With this method and optimized video encoding, bitrates can be reduced by up to 80 percent without quality loss. Moreover, significant improvements can be made to the quality at bitrates similar to those used by a system that streams the entire sphere.”

Read the full article here.

It feels early, but we’re already picking hotels and flights for Las Vegas in January 2018.

While we spent our time in a hotel suite during CES 2017 this year, we’re now going to have our own presence at the show floor. Tiledmedia has been selected to have a CES 2018 show floor presence at the Holland Startup Pavilion, an initiative by StartupDelta. The Pavilion is in Eureka Park, the most dynamic area of CES.

We are proud to be picked, as the interest for this mission is very strong. The highly successful 2017 CES mission with 30 carefully selected Dutch Startups was headed by Minister of Economic Affairs Henk Kamp, and the Dutch Government’s Special Startup Envoy Constantijn van Oranje. The mission received a lot of press attention and we fully expect that the 2018 event will be the same.

This will be our second mission to Las Vegas, after NAB last April.

And we surely hope that for Tiledmedia, what happens in Las Vegas won’t stay in Las Vegas.

Gearing up for IBC in two months!

Our joint paper with Akamai on optimization of VR delivery will be presented by Tiledmedia’s CTO Ray van Brandenburg in the session called “Solving OTT’s Achilles’ Heel – Scale“, on Friday 15 September at 15:30 in the Emerald Room. This session will focus on delivering immersive media over the top. Rob Koenen will chair the VR and AR – the Production, the Potential and the Pitfalls Paper Session.

Tiledmedia will also be present on quite a number of partner booths with very exciting VR streaming demos – announcements to follow, but we can already note that we will show solutions for immersive media on flat displays and in headsets, and tiled video integrated with immersive audio.

Speaking at The Future of Broadcasting conference on 28 June, Andrew Gower, head of the interactive media research group at BT, spoke about providing significantly higher quality for BT’s experimental VR broadcasts. Digital TV Europe reported:

“[…] another solution is to stream only the part of the field of vision that viewers are focusing on at any one time. Gower said that, in VR, people are typically only looking at a part of the screen. BT has worked with Huawei and Tiledmedia to capture very high resolution video, initially in 8K, to extract out the specific viewpoint of an individual, which is delivered to the viewer instead of transmitting the whole 360° field. ” (full article here)

(This is what we showed at BT Innovation 2017 – see previous post – with Tilemedia’s tiling technology integrated into Viaccess-Orca‘s Virtual Stadium App for the Gear VR.)

The French Open is a major tennis event, but also an opportunity for new technologies to shine. Many new Ultra HD technologies were demonstrated there before introduction to the market, and this year, France Télévisions is showing a number of VR demonstrations.

Bernard Fontaine, Directeur Innovation Technologiques, Direction du Numérique de France Télévisions, wrote a blog entitled “Roland-Garros, terrain de jeu privilégié des technos numériques” (“Roland Garros, a privileged playground for digital technologies”). VR is discussed under item 5; for those who don’t speak French natively: The France Télévision innovation teams are already thinking of 2018 and beyond, and are testing the newest VR 360 technologies from American company Harmonic, partnering with the Dutch company Tiledmedia. Their technology encodes the video in “tiles”, which significantly enhances the quality of VR 360 streaming. Visitors are able to watch, on an Oculus Rift, rallies filmed at the French Open by Digital Immersion.

Indeed we hope to move this beyond a technology demo for 2018!

 

The 6th FOKUS Media Web Symposium (Berlin, May 16-17, 2017) offers the latest insights in internet delivered media such as 360°/VR Streaming, multiscreen interaction, media sync, SmartTV/HbbTV, protected adaptive streaming, related standardization and market developments. It is a platform for international technology experts where the latest developments of web technologies and trends in the creative industry will be presented and discussed. Ray van Brandenburg, Tiledmedia’s CTO, will talk about the challenges of streaming VR with extremely low latency and the solutions being developed today for an audience of experts in the industry, reinforcing Tiledmedia’s role as thought leader in VR Streaming.

Rob Koenen, Tiledmedia CBDO, will give the same audience an update on the VR Industry Forum. Acting on behalf of VRIF member TNO, Rob is the Forum’s President.

Together with partners Viaccess-Orca, Harmonic and Digital Immersion, we showed our low latency tiled VR streaming technology with ambisonic audio and great Blue Man Group content at NAB2017. We used a simulated CDN at first, but later switched over to streaming straight off Akamai’s CDN. Streaming of 8k VR content over a commercial CDN to a consumer device (the Samsung Gear VR) – it worked flawlessly.

This was a true world-first, no one else showed real streaming of 8k VR content. All VR experts that saw the demo were highly impressed.

 

 

Getting quality content onto an ever growing number of screens via the internet is a constant challenge for broadcasters. The BroadThinking event organised by the EBU in Geneva on May 3 and 4 discussed topics as 5G, CDNs, streaming technology, interactivity and more.

Tiledmedia’s CTO Ray van Brandenburg explained the different challenges of VR360 video streaming and the current solutions. You can find his presentation here.

At a very successful NAB Show, we showed 8k VR content streaming off Akamai’s CDN at 14 Mbit/s. Everyone liked the demo, but especially those that are in the business of distributing VR content were highly impressed. “This is awesome” and “I’m blown away with your quality – I need a demo in my lab!” were just two quotes from major content providers.

The Blue Man Group stopped by, turning the Harmonic Booth into a chaos and playing with the demo. See the pictures!

Tiledmedia was selected as one of ten start-ups (from a total of 74 applicants) to pitch at the VR World Congress in Bristol for a group of interested VR investors during the investor showcase on the 12th of April. Frits will be there from Tuesday night till Thursday midday and will bring a GearVR prototype to demo. If you’d like to meet – drop us a line (hi@tiledmedia.com) and be in Bristol at #VRWC2017!

Tiledmedia will showcase its technology at NAB2017 in Las Vegas, from 24 through 27 April. We’ll show our technology at the Harmonic booth, South Hall, Upper Level, Booth 1210.

Send an email to hi at tiledmedia dot com if you are interested in a demonstration!

We’ll also have a joint paper “Streaming UHD-Quality VR at Realistic Bitrates: Mission Impossible?” with Harmonic in the conference. The talk is on Monday 24 April at noon, in room N260 (North Hall); more details are here.

 

On March 24, we moved into our new office in the historic “Industriegebouw” in Rotterdam. Our move signals the start of a new phase for tiledmedia. Our focus for April is going to be on preparing for NAB, and on getting the many parties that want to evaluate our technology up and running.

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Following the departure of Ericsson’s David Price from the Board of the VR Industry Forum, Tiledmedia’s CBDO Rob Koenen was appointed as President of VRIF. Representing TNO on VRIF’s Board of Directors, Rob will be serving as “Initial President” until the first Board Elections take place in July of this year.

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